Kevin Keegan is a Big Media Slut

'King Kev' oversaw his first match in charge of Newcastle this weekend, a 0-0 thriller against Bolton. Even though the game wasn't thrilling, the Toon Army got their necessary dose of excitement for the year.

Over the years, Keegan has appeared in a number of adverts for products as diverse as Sugar Puffs and Brut deodorant. Rumours abound that he's being lined up to star in another McDonalds ad with Shearer, as well as baring all for the new PETA campaign. Here are a few of his best performances:

Brut Deodorant with Henry Cooper



Road Safety Remix



Sugar Puffs with the ubiquitous Honey Monster